Professional Services

Our approach changes hearts and minds by mapping the right audiences to the right messages, messengers and communications channels. Here is a list of services we offer and issue areas we’ve worked on.

Our Approach

We work with clients to identify:

Priority audience values, beliefs and barriers:

Effective messages
Trusted messengers
Key partners
Most effective strategies and tactics, leveraging paid, earned, shared and owned media
Outreach and engagement strategies that reach diverse audiences
Metrics for success

Strategic Communications.

Develop and implement strategic communication plans using the right mix of earned, owned, shared, and paid media strategies.
Public Affairs.

Work with elected leaders, policymakers and stakeholders to build support for causes to change public policy, build public will, improve lives and strengthen communities.
Issue Messaging.

Create values- and research-based messages that reach priority audiences while ensuring content is developed through an asset-based and equity-focused lens.
Public Opinion Strategy.

Influence public opinion and create messaging by developing strategies based in quantitative and qualitative research, including surveys, message testing, stakeholder interviews and other tools.
Public Relations.

Leverage earned media, media relationships, partnerships, influencers and outreach to tell stories and educate the public for social impact.
Crisis Communications.

Serve as trusted advisors to executives to navigate issues, organizational change and crises that impact public trust with strategies based in empathy, transparency and accountability.
Event Planning.

Plan community, press and virtual events that raise awareness, build public trust and generate positive media coverage. Offer an event-in-a-box that includes all the supplies needed for a successful event.
Partner Engagement.

Work with coalitions and clients to establish cross-sector partnerships, unite communities, build consensus and move people to action. Provide technical assistance to partners, grantees, chapters, affiliates and staff with trainings, toolkits, turnkey templates and more.
Community Outreach.

Engage with diverse communities to ensure they feel seen, heard and valued through listening opportunities, culturally responsive messages, relevant communication and outreach channels, and trusted messengers.
Digital Strategy.

Leverage multi-channel content and strategies such as social media engagement, email marketing, paid advertising, and web content to engage with diverse audiences and partners.